While English football and Premiership star Marcus Rashford is yet to find his shooting boots for Manchester United, he has scored on the product front by agreeing a major deal with Nike.
Rashford launched his first performance and lifestyle collection, including football boots and apparel, with the American sporting goods giant.
Products in the collection include the Elite, Pro and Academy versions of the Mercurial Superfly football boots. The boot is made with a tonal gradient color palette inspired by Rashford’s own boots from his playing career, as well as graphics depicting a sound wave, “a nod to Marcus’ desire to uplift others.”
Off the court, the Nike Air Max Pulse features a light blue gradient across the upper, along with matte-finished leather and technical fabrics. Its upper provides touches of Mercurial design, while other areas of the shoe add some signature touches, such as the Rashford logo on the tongue.
Elsewhere, there’s a knit sports jacket, T-shirts, underwear and a limited-edition soccer ball.
The inspirational text, which appears throughout Rashford’s collection, “is based on self-confidence, which he wants to instill in all young athletes as they pursue their dreams,” Nike said.
Rashford added that he wants the collection to “encourage young people through their own self-confidence, a mindset that propelled him from humble beginnings in Manchester to international stardom.”
Additionally, he sees the pieces in the collection “as tools that can transport athletes to new heights,” they tell us.
Rashford says: “Just like on the pitch, every moment and detail counts, and I’m proud of how they converged into my first collection with Nike. This is for all those who dream big, work hard and never stop believing in themselves.”
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